CMS is Cracking Down on Misleading Medicare Advantage Ads: What You Need to Know
Starting September 30, 2023, there are going to be some new regulations in place for Medicare Advantage (MA) advertising. Celebrities like Joe Namath, William Shatner, or Jimmy Walker will need to disclose which insurance plan they are endorsing, and they can’t misuse the Medicare logo or card to make it seem like they represent the federal government. This is all part of a larger effort by the Centers for Medicare & Medicaid Services (CMS) to crack down on misleading marketing schemes by health insurance companies. For example ads for Medicare …
